Course Summary

Attend our half day workshop to gain the skills you need to write effective press releases and work with the media.

The news cycle runs 24/7 via broadcast, print and online. All of these outlets need content.

Westminster Insight’s Writing Effective Press Releases online training course will help you to understand what makes a good news story and how to pitch it to the media.

Join us to learn about the simple steps you can follow to ensure that a press release is concise and easy to read. Our expert trainer will share a framework to help you structure your press releases. Whether you are looking to launch a report, highlight a story about your organisation, showcase an event, or respond in a crisis, you will hear practical guidance and techniques that will be useful in your daily role.

Knowing how to pitch your story to journalists can drastically improve your chances of getting media coverage.