Join our Influencing and Negotiation online training to improve your persuasive, influencing, and negotiating skills in the workplace. You will learn to:
Gain insights into your personal influencing style and develop the confidence to assert your ideas and negotiate effectively.
Explore different negotiation models, understand the importance of preparation and planning, and master techniques for handling objections. Learn about the concept of “packages” in negotiations, identify common mistakes, and discover key steps for success.
Guided by our expert trainer, learn advanced strategies to influence decisions and negotiate outcomes that benefit all parties while maintaining strong relationships.
Explore techniques and identify areas for further development. Through practical exercises, you will practise your skills and learn when to walk away from a negotiation, preparing you for future interactions.
Expert Trainer
Tony Cash is an expert on policy, strategy and regulatory best practice. He is a former civil servant and his roles included Head of Strategy and Communications for the Joint Trade Policy Unit and Deputy Director of the Department for Business internal training team. He has trained people in strategic thinking, policy making best practice, and better regulation across the UK and overseas.
Participants will explore influencing and negotiation skills in different scenarios
Opportunity to raise scenarios that participants might face, for discussion
Tony Cash is an expert on policy, strategy and regulatory best practice. He is a former civil servant and his roles included Head of Strategy and Communications for the Joint Trade Policy Unit and Deputy Director of the Department for Business internal training team. He has trained people in strategic thinking, policy making best practice, and better regulation across the UK and overseas.
Expert Trainer
Tony Cash is an expert on policy, strategy and regulatory best practice. He is a former civil servant and his roles included Head of Strategy and Communications for the Joint Trade Policy Unit and Deputy Director of the Department for Business internal training team. He has trained people in strategic thinking, policy making best practice, and better regulation across the UK and overseas.
This course is CPD certified.
Contribute 6.5 hours towards your Continuing Professional Development (CPD) and receive a certificate of attendance.
This course can also be offered as in-house team training. Find out more about our tailored training solutions by contacting us at learning@westminsterinsight.com
Wednesday 22nd October 2025
Wednesday 11th February 2026
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