Course Summary

Join our highly interactive Social Media for Charities online training and learn how to harness the power of social media to raise awareness, funds and support for your charity.

In September 2023 the Charities Commission for England and Wales updated their guidance for social media.

This training course will explore the areas including:

  • Reviewing your policy and procedures
  • Managing risk and avoiding reputational damage
  • Setting guidelines for team members and trustees
  • Campaigning and achieving your purpose whilst complying with regulations

Join this training to maximise your presence to increase engagement and funds for your charity. Explore best use of different platforms including – Facebook, Instagram, X (formerly Twitter), TikTok and LinkedIn, and learn about the features that can support your charity’s marketing and fundraising campaigns.

We will review examples of good practice to create engaging content that calls to action. You will review your policy in the context of risk assessment. Learn best practice when engaging with sensitive topics and ensure compliance when campaigning.

Gain practical takeaways on the easy steps you can take to maximise your reach and optimise your time and resources.

Take this opportunity to discuss your challenges and successes with your peers, ask the expert course leader your questions and receive feedback to improve your social media performance.