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Event Summary

Recent crises have re-awakened the importance of communication when major incidents occur. Crisis communication strategies must be continually updated to respond to unprecedented new threats, technologies, and ways of working.

Attend Westminster Insight’s established, annual conference to hear from the professionals who managed the front-line communications during recent high-profile crises and examine their stories and experiences. Learn how to co-ordinate communications across all stakeholders involved in major incidents, including responders, internal staff, partners and the wider public.

Understand how key agencies, including the Department for Health and Social Care (DHSC) adapted their long-term crisis communication strategies during the pandemic. How did they address the challenges of teams working remotely, the global nature of the crisis and high levels of disinformation? Plus hear how the British Medical Association effectively handled media relations during this difficult time.

Learn key lessons about improving multi-agency communications between those responsible for responding to the crisis on the ground, including emergency services, local authorities, health services and other key stakeholders.

Take away lessons from how Greater Manchester Police used social media to help support a real-time crisis response to the Manchester Arena Bombing.

Learn how the Department for Environment, Food and Rural Affairs (DEFRA) co-ordinated communications with relevant organisations to keep the public safe and informed during recent extreme weather events.

Time will also be spent looking at effective post-incident communication strategies to help communities recover, to rebuild public trust and to ensure the damage to your reputation is minimised.

Join us online for this timely and established event to hear practical guidance and insights that will help to improve your crisis communication strategies when a major incident occurs.

Key Points

  • Changing priorities for crisis communications in response to new threats, technology and ways of working
  • Co-ordinating a unified communications plan on the ground for first responders, key stakeholders and the public
  • Managing the media message, including the use of social media
  • Effective communications to support the recovery phase, rebuild trust and limit reputational damage